News up to May 2008 and earlier
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May 2008: Website under new management. My name is John Goslino and I maintain the website on behalf of its creator, the late Dennis List, with whom I had great pleasure in working and sharing ideas for several years. Dennis List was an innovative and passionate thinker and developer of research, planning, communication and evaluation methods who worked closely with people and organisations across the globe, helping them better understand their world and how they could achieve their goals. He was also a keen proponent and user of the internet. This website is testimony to his great breadth of knowledge, experience and most importantly perhaps, the commitment he gave to help others, including many in the developing world. It contains a wealth of well researched and tested information, tools and techniques that are relevant, practical and usable.
I intend to retain, update and enhance the website to keep it relevant and useful for you and your colleagues. Many of the ideas for change or new content may I hope come from site users like you, so please send me your suggestions and comments. I will endeavour to answer your questions as best I can, and if I can't do so, try to find someone who can. You can email me directly at john.goslino(@gmail.com) - remove brackets in the address when you write to me. I look forward to a dialogue with you and trust you continue to enjoy visiting this website (and refer your friends and colleagues).
August 2007: A new domain name - we are now audiencedialogue.net, formerly .org - the change is due to strange problems that arose when we changed to a different host. Hopefully we'll be able to retrieve our original domain name some day.
July 2007: two methods for coding qualitative data without transcription.
June 2007: a new edition of Know Your Audience is on the way. Not much change was needed, except that the chapter on Internet research had to be rewritten, as the 2005 version was already out of date. The bibliography was overhauled, too, and replaces the recommended books on media research on this site.
January 2007: How to run courses with interpreters - the trainer speaks in English, and the interpreter translates it into the local language. We often do this, but there seems to be very little about it on the Web, so this page is quite detailed.
June 2006: A revised version of Dennis List's Quick Guide to Audience Research. In only 55 pages, it can't tell you in detail how to do audience research, but it does explain the basic principles, and guide you toward an appropriate research method for a particular need. If you'd rather read it in Arabic than English, a translation is available from the World Association of Newspapers.
Since Dennis List finished his PhD thesis, which involved developing an alternative to scenario planning, this site is extending its coverage on futures methodology, starting at this page on futures methods.
February 2006: the entire thesis is on this website - for those interested in methodological development in minute detail.
Why do newspapers need audience research? Melanie Walker, of the World Association of Newspapers, interviewed Dennis List on this topic. The interview was published in the October 2005 issue of the newsletter RAP21. See rap21.org.
The translation into Bahasa Indonesia of Participative Marketing for Local Radio (Pemasaran Partisipatif untuk Radio Lokal) is no longer readily available, but if you are interested then we can possibly supply you a copy (hardcopy).
Business models. A lot has been written about business models, but what exactly are they? We looked for a clear example but didn't find one - so we designed a method for developing a sustainable business model, as a system that creates positive feedback.
To browse all pages on the site visit our sitemap.